04-14-2019, 02:26 PM
(04-14-2019, 01:37 PM)plam Wrote:(04-11-2019, 01:50 PM)jason897 Wrote: Disappointing news for Canard - staff member at the ION event today said there will not be a special EasyGO farecard design for ION launch as it would be too costly.
Seriously? I find that hard to believe. I mean, sure, there is some issue with the number of fare cards we're printing being kind of small, but it shouldn't cost that much to print another kind of card.
Two costly != expensive.
The point is, GRT, rightly or wrongly, feels that whatever small cost it would take to print (and design, as that would be the primary cost) a different fare card, is not worth the value.
Of course, given the site, the branding, and the current card, GRT obviously feels there is little to no value in good design to begin with.