04-28-2018, 08:01 AM
Good that they’re looking at it. But I really want to know the expected revenue loss from restricting window coverage to, say, 10%. I personally think the occasional “total paint” (Ottawa terminology) vehicle is fun, as long as the windows remain mostly unobstructed. Window coverage when used should be artistically interesting. For example, an ad that involves hockey might have somebody’s hockey stick extending up across the window but otherwise leave the windows alone.
I hope they don’t reject the idea of cancelling all full wraps because of the revenue loss without really considering the most crucial portion of the request from riders, which is to stop covering up the windows. All too often I have seen bureaucracies reject a request in its entirety without bothering to understand what actually matters about the request and apply some creativity to come up with an appropriate solution.
I hope they don’t reject the idea of cancelling all full wraps because of the revenue loss without really considering the most crucial portion of the request from riders, which is to stop covering up the windows. All too often I have seen bureaucracies reject a request in its entirety without bothering to understand what actually matters about the request and apply some creativity to come up with an appropriate solution.