Grand River Transit

[Markster]

Agreed.  In addition to the loss of revenue, it makes ridership numbers look lower as that return trip is not counted as a new passenger.

All boardings are counted. GRT has data for every boarding, and what kind of fare (or transfer) was used. The drivers are punching buttons for everyone who gets on the bus. I believe they also have per-stop granularity of this information, though they don't share that publicly.

A few years ago, GRT published "per boarding" cost recovery rates for each of their fare types. I really wish I had saved that document. I do recall that the university U-Passes were so heavily used that the per-boarding average revenue was somewhere around 35¢.